Posts Tagged ‘Amanda Boccato’

DON’T MISS – JEAN DE LILLET 2009

Thursday, May 16th, 2013

Open Up Your Palate and Mind to the Pleasures of the Aperitif
By Francine Cohen

Jean De Lillet 2009 vintage

Starting a conversation with “I’m sorry…” is usually the domain of errant boyfriends and husbands, naughty children, and dirty politicians at press conferences. Now, add to that list, very fortunate (yet guilty) editors.

You must know, we mean it. We really are feeling a little guilty about spending an entire “Don’t Miss” column telling you about a product you’ll possibly never taste because it was produced in such a limited quantity that only 1,000 bottles total made it to the US.

But we can’t help it. Why? Because, even if you can’t find it at your favorite bar or track down one of the bottles still on liquor store shelves in NYC and CA you need to know about the existence of the deliciousness that is Jean De Lillet 2009; the vintage aperitif made from grapes ripened in what was a very good year in Bordeaux.

The juice, which was aged in French oak, offers up a lot of the wood on the nose, producing a slightly more bitter product than the traditional Lillet blanc. The extra aging process results in additional variances from its blanc cousin, such as a fuller and richer mouthfeel thanks to extra viscosity. The expected bittersweet and floral notes do come through on this golden hued Jean de Lillet 2009 just as they do on the blanc.

Tempting, right? We hope you’ll find it somewhere. If you can’t, at least you may want to understand why…Lillet’s brand ambassador, Amanda Boccato, comments on the limited supply limited and what to do if

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DON’T MISS – LILLET ROSÉ

Saturday, July 28th, 2012

It’s time to be a little boastful, but we can’t help it. We know a good thing when we see it. And we love when we see it first.

From our very first “before it officially launched in the US” sip of Lillet Rose we’ve been in love with this new introduction from the venerable brand that, for many, defined aperitifs.

Now it’s fully available here, and though it’s far from us to offer gambling advice, we can guarantee that it is not a lousy gamble to order this, even if you don’t already sell lots of aperitifs.

Don’t believe us? Think we’re bragging just so you’ll applaud us for getting the scoop on this way ahead of the crowd? Au contraire, mon frères; your colleagues love it too. So much so that it’s up for best new product at this Year’s Tales of the Cocktail awards.

That’s gotta say something.

What it says to us is that you’re looking for new ways to excite your guests. They may be steeped in tradition, like aperitifs, but it’s new and exciting to the folks to whom you’re serving drinks these days.

Amanda Boccato, Lillet’s Brand Ambassador (and all around aperitif champion), has this to say, “I hope to bring a bit more elegance back into everyday American culture through the art of apéritif-ing.

Through both trade and consumer education I’ve been able to unroll this European cultural staple that has often been mis-translated, in American society, as “happy hour.” With Lillet, we’ve coined a new term, “the elegant hour. Any moment can be an ‘apéritif moment’ and any hour can be an ‘elegant hour.’ I’m demonstrating this at the Lillet Tasting Room this week at the 10th Annual Tales of the Cocktail in New Orleans, where we’ve also been graciously nominated for best new product this year!”

She continues to share the journey that brought us this product so many of you love already and explains,

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