CKTL JAM NYC Is The Center Of New Drink Development
By Francine Cohen
These past few months have been jam packed with spirited events – everything from Japanese bartending techniques, to the blow out MCC, Latin inspired drinks served up at the Gourmet Latino Festival, The Bar and Wine Show, and finally, the crowning jewel of the season’s liquid events calendar – CKTL JAM.
John Henry, PipeLine Partner put this event together at Astor Center (www.astorcenternyc.com) with the intention off offering the tri-state area’s bartenders a no-holds-barred place in which to experiment and learn from their fellow bartenders, all while having a whole lot of fun. For brands it’s an organic and laid back opportunity to get their product into the hands of bartenders who could serve as unofficial ambassadors as they are pouring the things they like for their customers. Henry says, “I want this ‘spring into summer’ cktl jam event to stand out as a fun pre-summer and pre-Tales reunion bash. It’s a place to come out and play with fellow bartenders.”
Bartenders were hosted at Astor Center for this event co-founded by PipeLine Brands which has quickly become a bi-annual showcase of the best artisanal brands. Playing behind the bar gets puts new and favorite brands into the hands of most creative mixologists, giving them a chance to explore
Read the rest of this entry »
