Posts Tagged ‘Drink Wire’

TALES OF THE COCKTAIL® ANNOUNCES TOP FOUR FINALISTS FOR THE 8TH ANNUAL SPIRITED AWARDS®

Thursday, June 12th, 2014

Tales of the Cocktail 2014 Logo with New Orleans

Coming to you from a webcam in an apartment in NYC Simon Ford and Jacob Briars initiated the inaugural broadcast of the top four finalists in each category of the 2014 Spirited Awards. As Ford notes, “Millions tune in for the Oscars, and we are going the same route for bars. There are more bartenders than actors [out there].”

And speaking of more…Briars explains, “This was the biggest and most comprehensive Tales Awards nominations pool ever.” With over 2,000 individual nominations and over 50 countries being represented with at least one nominee, the 135 judges were hard pressed to whittle it down to a list of four per category. Let’s see who we’ll be cheering on Saturday night at Tales during the Black and White themed 8th Annual Spirited Awards® show (although you know you’re all winners).

AMERICAN CATEGORIES:
American Bartender of the Year
• Jeff Bell (New York)
• Marcovaldo Dionysos (San Francisco)
• Bobby Heugel (Houston)
• Sean Kenyon (Denver)

Best American Brand Ambassador
• Brooke Arthur (House Spirits)
• Chris Patino (Pernod Ricard USA Portfolio)
• Neyah White (Suntory Japanese Whiskies)
• Angus Winchester (Tanqueray Gin)

Best American Cocktail Bar
• canon (Seattle)
• The Dead Rabbit (New York)
• Smuggler’s Cove (San Francisco)
• Williams & Graham (Denver)

Best American High Volume Cocktail Bar
• Employees Only (New York)
• Honeycut (Los Angeles)
• Polite Provisions (San Diego)
• Trick Dog (San Francisco)

Best American Restaurant Bar
• Clyde Common (Portland)
• Gramercy Tavern (New York)
• The NoMad (New York)
• nopa (San Francisco)

Best American Hotel Bar
• Clyde Common (Portland)
• The Hawthorne (Boston)
• Sable Kitchen & Bar (Chicago)
• The Spare Room (Los Angeles)

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DON’T MISS – PERRIER

Thursday, January 3rd, 2013

By Francine Cohen

Perrier slim can traditional

When we first heard that people were sneaking Perrier into movie theatres we were both impressed (because we could imagine how delicious and civilized it would be with popcorn) and slightly confused (as to how they got that ubiquitous green bottle past the eagle eyed ticket takers). Then the new day of Perrier dawned on us…Perrier now comes in slim cans. (www.perrier.com)

Sound like a bunch of marketing hype to cover expensive re-packaging? Actually, it’s not. It’s a new way of looking at a venerable brand. The bubbly zero-calorie water from Vergeze, France that always offered rich, stable bubbles throughout your entire drinking experience.

Now, not only can you take Perrier with you on the go, easily, but the applications for cocktail usage are much more functional now too. No worries that opening a bottle of Perrier is a huge commitment for your guest and your inventory when it goes flat. The new Perrier slim cans are like the wine by the glass for the cocktail (and non-cocktail) set.

In a world where guests are super specific about their liquor brands and water choices, why shouldn’t they be equally demanding about their mixers? It’s a practice that other brands have embraced and speaks to the quality of your establishment. No name calling, but why use another brand and inject somewhere in the realm of 60mg of sodium into a drink when Perrier only brings 2, plus minerals that provide texture and an extra layer of flavor to your bubbly beverage.

And, speaking of flavors, Perrier also comes in Lime and Pink Grapefruit. Now that’s refreshing! But don’t just listen to us, hear what the experts have to say:

Tony Conigliaro
Using Perrier is great fun because

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